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Mobile App Marketing | MSc Marketing
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5 Tactics to Elevate Your Promotional Content Strategy on Google Play Store
In this blog post, I will recommend some practical tips to execute your promotional content strategy effectively. Running Promotional...
Jan 175 min read
CRO Strategy That Works For Any App Store
Conversion Rate Optimization (CRO) is something that intrigues me a lot. Firstly, because for the same amount of traffic, you can convert...
Jun 21, 20212 min read
A New Race Among Short Video Apps
Check out the article here.
Aug 5, 20201 min read
The Most Effective Account Structure for Apple Search Ads
Apple Search Ads (ASA) run ads within the App Store to drive downloads to your app. ASA is a great ad-platform to grow the user base of...
Apr 2, 20203 min read
All you need to know to get started with ASO!
As app marketers, we often get asked about the importance of App Store Optimization and how it impacts an app. A lot of app owners stress...
Dec 22, 20194 min read
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